By JUSTIN PAUL
New to This Edition
• Ivey’s top promoting Case, “Louis Vuitton in Japan” [ECCH Award profitable Case]
• vintage case—”Genting Malaysia: From East to the West”
• Video workout matching with the bankruptcy content material from author’s fan page—facebook.com/drjustinpaul
• replace facts and extra examples.
The textual content is extremely invaluable for the scholars of administration, trade and Economics. it's also of serious gain to practicing managers within the box of foreign enterprise and to export-import professionals.
To entry studying assets stopover at www.phindia.com/justinpaul
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